/ˈprɒdɪdʒi/
Prodeegi
A software company that automate business processes with easy-to-use digital solutions. We are passionate about helping businesses save time and increase revenue with our custom software solutions.
10/03/2025
Middic Dashboard
Our primary focus is on understanding how market-based interventions such as carbon pricing, green bonds, subsidies, trading schemes, offtake agreements and market shaping mechanisms can generate sufficient demand–pull to scale deep decarbonisation technologies and trigger economic tipping points in cleaner products.
Overview
The MIDDIC Lab (Market-based Interventions for Deep Decarbonisation) develops participatory, uncertainty-resilient computational tools to evaluate and blend interventions that accelerate clean innovation adoption. These market-based strategies—like carbon pricing, green bonds, and offtake agreements—are applied to high-impact technologies such as green hydrogen, CCUS, and direct air capture.
MIDDIC needed a web platform that could effectively communicate their mission, highlight complex research, and foster global academic collaboration.
Challenges
1. Complex Content Communication
Challenge: MIDDIC’s interdisciplinary work bridges engineering, policy, finance, and economics.
Solution: Prodeegi created a structured, digestible content layout that made dense information easy to navigate for diverse audiences.
2. Academic + Modern Aesthetic
Challenge: Presenting rigorous academic content with a design that feels fresh and modern.
Solution: We applied a clean design language with a subdued color palette, ensuring the site remained both professional and visually engaging.
3. Scalable Web Architecture
Challenge: The site needed to grow with the lab’s research, team, and outputs.
Solution: Prodeegi delivered a modular and CMS-friendly build, empowering the MIDDIC team to manage content updates without developer dependency.
4. Highlighting Impact
Challenge: Showcasing the real-world significance of their research.
Solution: Dedicated project pages with summary cards, external links, and featured outputs allow the lab’s work to shine through with clarity.
Results
Professional Visibility: The MIDDIC Lab now has a credible online presence aligned with its global ambitions.
Seamless Updates: With the CMS structure in place, new research and team updates can be added with ease.
Global Accessibility: Stakeholders, partners, and researchers can now access information and insights effortlessly, enhancing collaboration.
Conclusion
MIDDIC Lab is at the forefront of developing strategies for market-driven climate action. By fusing academic research with real-world application, they’re helping shape the future of decarbonisation. At Prodeegi, we’re proud to have built a digital platform that reflects that mission and supports their long-term impact.
💡 “Prodeegi builds tech that turns bold visions into usable, scalable realities.”
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